Allison Burke Zimmer

Allison Burke Zimmer

As a writer and Content Manager, I am the force behind content that engages, converts, and creates a customer great experience. I am a pro at helping companies increase their online presence and connect with their audience. What do you want to share with the world?

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How chiropractic care can improve your mobility - and why it matters

Mobility is a funny thing: it’s the key to everything we want our bodies to do, and yet it’s something we rarely think about – until a lack of mobility stops us in our tracks (literally.)   Mobility can help us age well, keeping us active and even preventing or slowing cognitive decline. Good mobility helps to prevent injury and can make the difference between a day filled with pain and stiffness – and one without. Good mobility means being able to do the big things – reach, bend, twist –...
Chiro One •

Cervicogenic headache treatment at home

Headache pain can affect anyone, from children and adolescents to adults; in fact, it is likely to affect just about everyone at some point: about 96% of people experience a headache at least once in their lifetime. While the experience of having your day derailed by headache pain may be virtually universal, the cause, severity, frequency and type of headaches can vary widely – sometimes in the same individual. Headache pain is the result of multiple mechanisms in your brain, blood vessels...
Chiro One •

Tips from the doc: How to relieve pain without medication

Accidents and injuries always seem to happen when it’s least convenient: right before a trip or special event, or just as we’re getting into the routine of a new workout program. While we can’t choose when (or if) we’ll have an injury – and really, there’s no good time to be hurt – the options available to treat an injury and manage pain may be broader than you think. While pain medication can be enormously useful in managing pain during surgical recovery or pain connected to serious injuries, f...
Chiro One •

How to Relieve Back Pain at Home

Desperately trying to relieve back pain fast at home?  You’re not alone. So are 1 in 4 working Americans. And over 80% of adults will struggle with lower back pain at some time in their lives. The good news? Many natural chronic pain relief routines have been studied and proven to work — if you work them. Your back muscles and spine support most of your body weight, so repetitive everyday movements (sitting, standing, walking, lifting, leaning) eventually cause some wear and tear, which c...
Chiro One •

Should you see a chiropractor for joint injuries?

From TMJ (dysfunctions of the jaw) to ankle sprains, tennis elbow, and everything in between, joint pain will affect just about everyone at some point in their lives. In fact, did you know that upwards of 20% of the global population is living with patellofemoral pain (also known as Runner’s Knee) right now1? But should you see a chiropractor for joint injuries? In today’s post we’re exploring everything from sprains and strains to overuse injuries, and when – and how – chiropractic care can hel...
Chiro One •

Should You Use Ice or Heat for Pain?

When it comes to relieving pain at home, our patients have a lot of questions. Should I use heat, or should I use ice for pain? Does one work better than the other? Can I use cold therapy and heat therapy together? The short answer: Both. Sometimes. Yes. The full story? Well, read on and we’ll tell you when – and how – to use each one to help relieve pain and aid recovery, and help get you moving again. When it comes to using cold therapy for pain, there’s a simple general rule. Choose ice for...

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Xerox Channel Partner Connection

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Doing IT Yourself Costs More - Why Customers Need Partners They Can Trust

If your customers have decided it makes more sense to manage their own IT, ask this question: If you used this time to sell or deliver services to your customer how much would you earn? Is it more than you would pay an external vendor to provide that service? If so they’re wasting time and money. Here’s how to help them stop. Has a customer challenged you to explain why they should use you to support their printing and other IT operations when they can do it themselves? Here’s a comprehensive a
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The Race to Do More: Why Document Management is the Answer

From mom and pop shops to multinational corporations, every business owner has at least one thing in common: they’re trying to accomplish more in less time, with less money. What they also have in common is that most are underestimating the power of switching from paper to digital workflows in helping them reach those goals. This is where you come in. Switching from paper to digital can help your customers transform the way they work, both internally and externally. They just need an expert to
Channel Partner Connection •

When it Comes to Securing Customers, Experience is Everything

How many times have you heard that it is easier (and cheaper) to sell to an existing customer than to win a new one? When it comes to securing their customers, companies are increasingly recognizing that the experience they provide is equally as important as the quality of the products or services they offer. A superior customer experience helps a business stand out from the crowd, while businesses who fail to appreciate its role in customer loyalty can suffer. Will They Stay or Will They Go
Channel Partner Connection •

6 Reasons It Pays to Partner with Xerox

As more companies move to a channel focused strategy, businesses who go to market through the channel have the complicated task of determining which vendor is the right fit for their business. Success in the channel means finding a vendor who can truly help your business grow and differentiate in an increasingly crowded market. Here are the top reasons why it pays to partner with Xerox. • Award Winning Products Naturally one of the top reasons to choose a partner is the products, services and so